Pura Vida Miami stands as a premier wellness and lifestyle brand with locations across Florida, New York, and California that has been transforming the way people eat since its establishment in 2012. The restaurant's menu harmonizes balanced, nutritious, and indulgent offerings tailored to today’s fast-paced lifestyle. From acai bowls to superfood smoothies and clean chef-driven salads, each dish is a celebration of high-quality ingredients. More than a culinary destination, Pura Vida Miami is a lifestyle brand that encapsulates the essence of a healthier and happier community. Welcome to another day in paradise, where health is happiness!
Whenever I am in the area I like to come here. The restaurant is always clean, the food is soooo good and the workers are really nice. Joao is always very attentive and good vibes!
IH
Isabel Harper
Oct 11, 2025
5.0
The food was amazing! Loved the Cali Chicken Sandwich with chipotle aioli and the smoked salmon toast. Friendly manager, great service — can’t wait to return and try their cold-pressed juices!
JJ
Jose
Oct 9, 2025
5.0
I come here often for lunch and the GM Joao is always very attentive. Superb customer service by him and his team.
NM
natalia mejia
Oct 9, 2025
1.0
JUST ANOTHER FRANCHISE WITH ZERO CUSTOMER SERVICE. Do not dare to ask for any adjustments or accommodation. Most of things are premade and mass produced. It’s terrible and sad what pura vida has become
AF
Alex Freire
Sep 21, 2025
1.0
Pura Vida – North Miami Beach
Visit: Saturday morning, September 20
I left this place in absolute shock. There were five or six teenagers supposedly “running” the restaurant, and it was a disaster. I sat there for almost 10 minutes being completely ignored while all of them stood around the cashier doing nothing. Every one of them saw me and still didn’t care. I wasn’t the only one either—other customers at their tables were complaining about the same thing.
And then there’s the atmosphere. Yes, the place looks clean, but it’s the kind of sterile, brutally modern clean that makes you not want to stay. It feels cold, lifeless, and totally unwelcoming. The furniture, the colors, the entire design—there’s nothing comfortable or relaxing about it. It’s not a café you want to hang around in; it’s a space that actually pushes you away.
The bigger issue is ownership. Leaving a brand, a franchise, in the hands of untrained and incompetent kids is beyond careless. It’s suicidal for the business. You cannot expect customers to respect a place when management shows zero respect themselves. This isn’t just bad service—it’s a complete breakdown of responsibility and leadership.
Unless someone with real experience steps in to fix this mess, this location is heading straight toward failure.