JO
Jasmin Olague
May 9, 2025
If I could give 0 stars, I would. I’ve always loved Lululemon for their quality and usually excellent customer service, but my recent experience at the South Pointe location was deeply disappointing and upsetting—and it felt like a clear instance of racial profiling.
I brought a family friend from New Mexico to explore the area, and we stopped into this Lululemon store. I was with my boyfriend and sister (who are both white), and we were casually browsing for no more than 10 minutes. A taller blonde employee approached us and asked if we needed help. I politely declined. However, she stared directly at my Lululemon keychain (which is clearly well-worn, as you can see in the attached photo) and said, “Are you guys looking to buy anything? We have new arrivals if you’d like to see them.”
Again, I declined, now visibly uncomfortable. She continued standing just a couple feet from us, glaring—not at all of us, but specifically at me. I am very clearly Hispanic and darker-skinned, and it felt like she was targeting me while ignoring my white companions.
I told my group that I was uncomfortable and wanted to leave. They agreed, having also noticed her behavior. As we exited and walked toward Scheels, she continued staring at me with a glare and her arms crossed until we were out of sight.
I wish that were the end of it. However, my family friends—who remained inside to finish their purchase—witnessed that same employee walk over to the cashier and say, “You need to check the cameras , she definitely stole something,” referring to me.
This is completely unacceptable. I’ve been a loyal customer for years and have always respected the brand, but this experience showed me a very different side. I’ll never return to this location again, and I’ll be taking my business online from now on. Racial profiling has no place in retail—do better, Lululemon