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JCPenney has been a trusted shopping destination for style, quality, and value since 1902. From fashion and home decor to beauty and accessories, our Brookfield, WI location offers a wide selection of products to fit every lifestyle and budget. Shop our exclusive brands such as St. John s Bay, Liz Claiborne, Arizona, and Okie Dokie to bring comfort, style, and everyday value to you and your family.
Many areas of this store are extremely run down. Floors large holes & carpet trip hazards. Bathrooms rundown, falling apart & not very clean. We're out of what we were looking for. Not a pleasant shopping experience
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Dennis Spurlock
3 days ago
1.0
Avoid at all costs. A figment of its former self.
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Gayle Nicoll
Oct 12, 2025
3.0
Hadn't visited in 5 years. Some things are the same, like the layout, but some things are different, like less merchandise available to choose from. Still a rather typical department store. Employees were very friendly.
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Javon Jackson
Aug 19, 2025
1.0
Spent an hour in the store looking for shirts. Finally made my selections and headed toward check out, there were only 1 cashier. No problem. I was standing in line with a few people but I was first, when the cashier with the neon green shirt came to check us out, another woman walked up, he explained the line started to his right, there were no indications where the line began. but I was first, the lady to right had just walked up while the cashier was explaining where the line begun. Ok fine. He motioned for the lady to the right to come forward and she stayed she don’t think she was first, then the lady behind me stated I (meaning me) was first . He clearly seen the lady walk up after me but wanted to take her first. I politely left the store without my items. There were no lines open and I spent an hour in the store and no one offered any help. The encounter with the cashier just added insult to injury.
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Eric Davidson, Sr.
Jul 22, 2025
4.0
Great prices while shopping for the grandchildren return to school drawing nearer. This store is under some remodeling, but store staff is handling it well. Great customer experience.