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Internet Marketing AgencyAdvertising Agency
Federated Digital Solutions is the area's leading digital marketing agency, providing digital branding, lead generation and social media management solutions to businesses backed by strategy.
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- AVAbby VNov 1, 20225.0We use FDS at our company and they are AMAZING. Have completely and continually stepped up our marketing game.
- TMToby MillerMay 6, 20225.0This company has a lot to offer. My rep Karlie is the best. Very informative and pleasent to work with!
Frequently Asked Questions About Federated Digital Solutions
What types of digital marketing services does Federated Digital Solutions offer?
We specialize in four core digital marketing solutions: Digital Branding to keep your products and services top of mind with your target audience, Search Engine Marketing (SEM) and Search Engine Optimization (SEO) to ensure your business appears first when consumers are ready to buy, Social Media Management to engage with customers through high-quality content, and Custom Audience Targeting including geofencing, addressable geofencing, video advertising, display ads, and OTT/CTV advertising. We create customized strategies tailored to your specific business goals.
How long does it take to launch a digital marketing campaign with FDS?
We move quickly! Once you sign a contract with us, we launch your custom digital marketing plan within two weeks. We then review all campaigns after 30, 60, and 90 days so we can optimize your strategy as your business grows and your needs change. This ensures we're continuously improving your results and maximizing your return on investment.
What makes Federated Digital Solutions different from other digital marketing agencies?
We're a family-owned company with ties in media and marketing dating back to 1952, and we've been helping partners grow their marketing ROI since 2010. We treat every client as a true partner and create custom marketing strategies for every business we work with—no cookie-cutter approaches. Our 96% client retention rate speaks to our commitment to delivering results. We measure success by your return on investment, and we act as an extension of your marketing team.
What is your client retention rate?
We proudly maintain a 96% retention rate, year after year. This high retention rate reflects our commitment to delivering measurable results, providing exceptional customer service, and building true partnerships with our clients. When you work with us, you're not just another account—you're a valued partner in a long-term relationship.
How do you measure the success of digital marketing campaigns?
We focus on metrics that matter to your bottom line—primarily return on investment (ROI). We collaborate with you to develop a strategy that includes measurable goals, and we track performance through regular reporting and analytics. After 30, 60, and 90 days, we review all campaigns together so you can see exactly how your marketing dollars are performing and what results we're driving for your business.
What is the Digital Marketing ROWhy? podcast?
Digital Marketing ROWhy? is our podcast hosted by Shannon Allen, our Chief Revenue Officer with over 25 years of marketing experience. The podcast answers the two main questions every business owner has about marketing: "Why should I care about this?" and "Will this drive revenue?" Each month, Shannon and a marketing expert or business owner discuss the hottest digital marketing topics and share case studies about how businesses drove ROI with their marketing. We also share weekly quick tips to keep you up to date on the latest in digital marketing.
Do you work with businesses outside of Michigan and Indiana?
Yes! While we're headquartered in Mishawaka, Indiana (with offices serving the Kalamazoo, Michigan area as well), we serve clients around the country in a variety of industries. Our digital marketing expertise isn't limited by geography—we can help businesses nationwide grow their online presence and drive revenue through customized digital strategies.
What can I expect during the initial consultation process?
Our process starts with a Needs Assessment Meeting where you'll meet with one of our experienced digital marketing consultants. We take the time to learn about your business goals, priorities, challenges, and target audience. This discovery process is the foundation for everything that comes next. We then build a custom marketing plan using our four core solutions that will meet your specific goals and priorities—no generic, one-size-fits-all packages.
Who will I be working with at Federated Digital Solutions?
You'll work with a dedicated digital marketing consultant who serves as your main point of contact. Our team is made up of problem solvers and sales professionals who are passionate about what they do. We act as an extension of your marketing team, and you'll have ongoing access to our specialists in areas like social media content creation, search engine marketing, video production, and more. We believe in building strong partnerships and maintaining consistent communication.
What industries do you serve?
We work with businesses across a wide variety of industries. Our client portfolio includes automotive dealerships, educational institutions, credit unions, retail businesses, sports centers, lumber companies, and many more. Our customized approach means we can adapt our digital marketing strategies to meet the unique needs of any industry, always focusing on driving measurable ROI for your specific business.